04 Aug 2011 - We have launched our new iPhone app

Ben Titley (in partnership with Silver Hatch Sports), has as of today, been approved to sell his first iPhone / iPad mobile phone application called Freestyle Swimming.

Ben TitleyA little information about Ben:

Ben has been one of the most successful international swimming coaches in world swimming since the turn of the century. The athletes he has coached and currently coaches have won in excess of 100 international medals at the Olympic, World, World University, European and Commonwealth levels, breaking in the process over 300 National Records. Ben's athletes currently hold multiple World and European Records, for both men and women and he has coached athletes to hold Senior British Long Course Records in Olympic Events in Butterfly, Backstroke, Breaststroke, Freestyle and Individual Medley, and in events ranging all the way from 50m to 400m events.

On a representative level, he has been on the Senior British Staff for the last 2 Olympic Games (2004 & 2008, with 2008 as Head Coach), 6 World LC Championships (2005 & 2007 as Head Women's Coach), 3 World SC Championships, 4 Commonwealth Games, 5 European SC Championships, 3 European LC Championships and 4 World University Games (all as Head Coach).

His innovative style and creative way of coaching has led him to speak to international swimming federations all over the world, including on 2 separate occasions at the World Swimming Coaching Association Gold Medal Clinic.

Freestyle SwimmingA little Information about Freestyle Swimming App:

With the help from athletes like Joanne Jackson, Fran Halsall, Ross Davenport, Caitlin McClatchey, Grant Turner and Elizabeth Simmonds, Ben Titley will help you understand the swimming stroke of Freestyle. Ben Titley will take you through examples of freestyle stroke preformed correctly from a variety of above and below water angles. There are tips and 39 videos on how to construct the freestyle stroke through specific drill sequences. Videos include world class land work demonstrations from the likes of Liam Tancock and exclusive interviews with Olympic medal winning freestyle swimmers and coaches to help you understand the freestyle stroke and achieve your personal swimming goals.

Freestyle SwimmingWho is the App for?

Whether you are a beginner, swim recreationally, compete in triathlons or even an elite swimmer this app will give tips to help you be better in the water. It is good advice from the right source.

About our journey?

This App has been in production for about 9 months. Ben Titley worked out the content to be at the right technical level and then went about working with the elite athletes to supply over 80 videos for us to edit. One of our biggest challenges was to reduce the file sizes with the voice-overs from Ben without losing quality. We were always happy with how the App would navigate and function. Our first attempt left the App at a massive 800+ MB in file size. We have worked tirelessly to improve this and Version 1.0 of Freestyle Swimming now stands at 419 MB. As of the 4th of August Apple have approved the app for sale in the iTunes store:

UK: http://itunes.apple.com/gb/app/freestyle-swimming/id448609464

IRELAND: http://itunes.apple.com/ie/app/freestyle-swimming/id448609464

USA: http://itunes.apple.com/us/app/freestyle-swimming/id448609464

Other links are available here: http://www.apple.com/choose-your-country/

We welcome feedback, as we will always look to improve on our current standards and we hope that you enjoy the app as much as we have enjoyed the process of building it...